Bentley Motors is partnering with Cheshire East Council for the North West of England’s first virtual Pride 2020 that will be available to watch online on July 25 featuring interviews, music, competitions, and performances supporting the LGBTQ+ community. In line with this, Bentley released a special Continental GT Convertible that’s wrapped in rainbow theme, using the marque’s bespoke paint colors.

For Bentley, the rainbow-wrapped Conti GT symbolizes three key themes: pride in the diversity of Bentley’s headquarters in Crewe and all over the world, hope and gratitude as the business begins to emerge from the COVID-19 crisis, and ongoing support for the local community.

Dr. Astrid Fontaine, Bentley’s Member of the Board for People, Digitalization and IT, said, “We embraced the opportunity to create our first rainbow car, because rainbows are recognized as an icon for the LGBTQ+ community and Pride events which celebrate individuality and take place around the world during June and July.”

The design was inspired by a concept submitted in a competition Bentley held during lockdown for workers and their families, with the winning entry submitted by a five-year-old girl named Eleanor. “Her design also reflects our thanks to the local services that have supported us, and the work many of our colleagues have undertaken to support our local community over the last few months,” said Fontaine.

The bespoke Bentley colours employed to inspire the wrapped model mirror those of the rainbows seen in the natural world. Dragon Red; Orange Flame; Yellow Flame; Apple Green; Sequin Blue; Azure Purple.

Dragon Red is an arresting and distinguished metallic, evoking a sense of speed and presence. It displays a fiery character befitting the extrovert eye-catching intensity of this sporting red.

Orange Flame (metallic) makes the boldest of statements. Mixed with ‘Mica’ pigment and aluminium, it is painted in a single layer, topped with a clear coat, cured and then finished with a ‘mirror finish’ polish.

Yellow Flame is a unique colour created for the Mulliner coach-built Bacalar limited edition model. This specially developed paint reflects a striking transition of colour that intensifies the drama of form and contours.

Apple Green (metallic) brings a fresh, modern hue to the green spectrum and provides a striking pop of confident colour.

Sequin Blue (Metallic) developed from a special request from a customer to match the colour of a sequin on her favourite dress, a rich metallic blue with a deep shadow and unrivalled ability to draw attention to the exterior shape and form of all models.

Azure Purple (Metallic) is a dark, rich shade with blue undertones created when Bentley was asked to match the unmistakable colour of the beautiful African Violet flower. Discover Opulent Club on Apple News.

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