Mastercard introduces its first flagship restaurant experience, PRICELESS after its famous tagline. Guests will be immersed in a multi-sensory experience, recreating the authentic tastes, sights, smells and sounds you would find in the original restaurants without leaving the bounds of Manhattan.
The first three culinary destinations to take up residency at PRICELESS include The Rock from Zanzibar, Tanzania, Teruzushi from Kitakyushu, Japan and Lyaness from London, United Kingdom. The PRICELESS rooftop at Spring will also host a global food experience expertly curated by Chef JJ Johnson.
“With PRICELESS, we are reinventing experiential dining to create a feast for all your senses by completely immersing you in the environment of these world-renowned locales,” said Raja Rajamannar, Chief Marketing and Communications Officer of Mastercard. “PRICELESS will serve as an ongoing destination for an exciting roster of restaurants and bars, where our cardholders can fuel their passion for food and create unforgettable moments.
Here’s what visitors will experience at the first culinary destinations to take up residency at PRICELESS – An International Culinary Collective:
The Rock, guests will smell the ocean air rich with moss and beech wood, hear the waves and take in the views captured from the original restaurant, including a live digital sunset display. The Rock is a remarkable restaurant off the coast of Zanzibar, only accessible by foot during low tide and by boat when the tide rises. Here, traditional African hospitality and cuisine with an Italian twist meet awe-inspiring, while experiencing the same impeccable service 360-degree views of the Indian Ocean. The six-course menu starts at $135/person.
Lyaness – Famed for its focus on exploration and experimentation, Lyaness comes from the team behind Dandelyan, which was voted World’s Best Bar in 2018. Creator Ryan Chetiyawardana applies a chef’s approach to flavor, empowering Lyaness to reinvent the world of cocktails and elevate them to a true art form. The Lyaness at PRICELESS is an exact replica of the original London hot spot, from the green onyx curved bar to the light blue hue that washes the interior, and from Ryan’s masterful surprises to the unexpected ingredients such as the koji. Prices range from $16 for a cocktail to $32 for bar snacks and $150 for caviar.
Teruzushi – Maverick chef Takayoshi Watanabe is known for his talent to redefine the dining experience through exceptional ingredients, innovation and his signature theatrics, which includes a custom blade, which when wielded renders exceptional sushi cuts and textures, creating memorable moments where gastronomy and theatrics collide. Watanabe will temporarily close its doors in Japan to bring his signature style and his exotic blades to this 12-seat culinary theater in the heart of Manhattan. A 15-course meal is priced at $395/person.
Global Market –On Spring’s Tribeca rooftop terrace, James Beard award-winning chef JJ Johnson curates small plates that complement signature drinks from Lyaness, fitting in perfectly with the communal ambience. Prices are set at $60/person for three dishes and one drink.
The culinary collective will be open starting August 1, 2019, from 6 pm to 12 am at Spring, 6 St Johns Lane, New York City. Discover Opulent Club on Apple News.